The AI visibility checklist for Salla, Zid and Shopify stores
Twelve things you can actually change on your platform to be found and recommended by AI — sorted by impact, with notes on what each platform lets you edit.
August 25, 2026 · 3 min read · checklist · Salla · Zid · Shopify
Most SEO checklists are written for people with a developer on call. This one is written for a store owner on Salla, Zid or Shopify who has an afternoon. Items are sorted by impact. Each one says what it does and whether you can change it yourself.
Tier 1 — do these first (access and readability)
1. Let the AI answer bots in. Check yourstore.com/robots.txt. OAI-SearchBot, PerplexityBot and Claude-SearchBot must not be disallowed. Shopify: editable in robots.txt.liquid. Salla/Zid: platform-managed — check, then ask support if blocked.
2. Make sure your firewall doesn't challenge bots. If you use Cloudflare, confirm AI search bots aren't hitting a "verify you're human" page. All platforms: your DNS/CDN settings, not the store.
3. Product content in the HTML, not injected by JavaScript. View source on a product page: name, price and description should be there. Usually fine on all three; breaks with some page-builder apps.
4. One unique title and meta description per product and category. In the customer's language. Editable on all three platforms, per product.
Tier 2 — structure (what the product is)
5. Product + Offer structured data on product pages. Shopify: built into most themes. Salla/Zid: check source for application/ld+json; raise with platform if missing.
6. Organization / OnlineStore data on the home page — name, logo, contact, shipping region. Theme-level on Shopify; check on Salla/Zid.
7. Correct language and direction. lang="ar" + dir="rtl" for Arabic pages; separate URLs per language. Theme setting on all three.
8. A sitemap that includes products and categories. yourstore.com/sitemap.xml. Automatic on all three.
Tier 3 — content (why you, and for whom)
9. Category intros that say who the products are for. Two or three sentences at the top of each category: use cases, who it suits, what makes your selection different. Editable on all three.
10. Product descriptions that answer questions. Not just specs — "good for…", "not for…", "how to use", "how long it lasts". Include the words customers actually search in dialect. Editable on all three.
11. A plain "about" page with facts. What the business is, since when, where it ships, how to contact. Models use this to decide whether a store is real. Standard page on all three.
12. Real FAQ where it helps — shipping, returns, sizing — written as question and answer. Standard page or product section on all three.
Then measure
Do tiers 1 and 2, run the free NIMSEO check, and you should see most of your GEO and AEO checks go green. Then start on tier 3 and track whether mentions move over the following weeks. The check is free; the discipline is the work.